ARE YOUR PHONE usage
STOPPING you from reaching your dreams?
This new device will Immediately cut your screen time in more than half... Guaranteed!
Now you will finally
move the needle towards you dreams and grab the
control of your smartphone usage.
A Danish startup has finally build the one device that with a flick of a switch will bring down your screentime and lets you focus on what matters to you. And you now have the chance to own a first-edition of the device.
Dear Future
Entrepreneur, Business Builder, World Conqueror, Niche Expert, Front Runner, Industry Leader, Forbes Featured, Business Talent...
We know what you are thinking..
All these ideas stacking up in your head.
How come you never have time to execute your projects that you know could change the world?
What is stopping you?
Do you make excuses like:
I'm so busy at work.
I don't have time.
What are you doing when you wake up?
What are you doing the last couple of hours before going to bed?
We know...
Scrolling, Consuming, Comparing and feeling life is passing by in front your eyes, and you are thrown of the train.
But don't worry.
Nothing is wrong with you.
All your Smartphone Apps are designed to keep your sucked into their content.
Your Dopamine levels (rewards) are getting demanding and your Serotonin levels (happiness) are crashing.
And you feel there is no way out.
You have tried to hide your phone, but the smallest touch or most unimportant notification can turn into house of scrolling.
But now..
You can get into control and start pursuing your dreams
So...
Are you ready to leave your Smartphone
and go conquer the world?
Without missing out?
FYI, did you know that just 15 minutes away from your phone a day, gives you more than 91 hours per year to accomplish your dream project. Think about if you took 1 hour a day 😳
Here's how it goes.
You come home from work.
You make a final check-in with your Smartphone.
Then you decide which notifications are allowed to steal your precious time and attention.
Maybe:
- A call from your lovely Momma?
- Your Best Friend texting you about an exciting announcement?
- Or a really important Email?
Then you put your Phone in this new thing called The Focus Box
(More info later)
It charges your phone through a wireless charger.
It lights up... When your receive your chosen notifications ↑.
And the box looks beautiful in your home.
Then you only need to glance at the box, to see if anything important has happened.
Now your Smartphone will never ever steal you focus away from the projects that really matters to your.
Introducing The Focus Box
Simple on the outside, focused on the inside.
We are soon going live on Kickstarter.
So join the pre-order list for
a first edition of The Focus Box
Sign up now!
Contact Us
You will receive carefully chosen pieces of content from Ertholm about our project, research, tips, and tricks for a better offline life by signing up.
You can, of course, unsubscribe whenever you want.
Here is our not so sexy privacy policy.
Here is how The Focus Box
kicks ass:
✓ Do you scroll for no reason?
Don't worry, nothing is wrong with you. Digital content is designed to grab your attention. Place your phone in The Focus Box and feel the calmness of knowing that you are in control.
✓ Worrying about important notifications?
Don't worry, The Focus Box will light up when you receive notifications.
✓ Tired of looking after a smartphone charger?
Don't worry, The Focus Box has a wireless charger build in.
You decide which notifications
should light up the box
And the color of the light is up to you...
Idea
Time is sacred and no unimportant disturbance is allowed. But in our modern society, we can't help but feel connected to our phone and the fear of missing out on important notifications. With The Focus Box, you have the control of determining which notifications are important to you.
Function
Before placing your smartphone in The Focus Box, you choose your light-up-notifications and the color of the light. Light-up-notifications are your personally chosen notifications that will light up the box. The box also wirelessly charges your phone.
Craftmanship
Say hello to the newest mandatory piece of home interior.
Beautifully designed by Scandinavian Woodworkers. The Focus Box
naturally fits into the style of your home. Entended to be timeless, The Focus Box never goes out of style.
Our Goal
Time is our most valuable currency.
Our goal is to bring back time and make you focus on what is important to you. With The Focus Box, you will never miss out. Sit down, relax and sometimes glance at The Focus Box.
Scandinavian Design
Copenhagen Woodwork
Ertholm represents Scandinavian design, aesthetics, and feeling.
We have partnered with the craftsmen at Copenhagen Woodwork, who share our mentality and dreams of the more present life.
Like Ertholm, Copenhagen Woodwork is a startup company that visions the world differently and approach their work with an innovative mindset. Within Copenhagen Woodwork lies many generations of woodworking, and their work is already recognized and respected across Scandinavia because of their beautiful and unique craftsmanship.
They respect and honor the woodworking craftsmanship, and every product that Copenhagen Woodwork produces is custom-made and unique to their customers.
Crowdfunding
We dream big.
And we need help supporting our dream by placing the Focus Box in every home that embraces family time and undisturbed togetherness.
Therefore you can support us on the crowdfunding platform Kickstarter and be the first to get The Focus Box.
And by helping us build our dream, you also get the chance to buy the box at an early bird pricing.
Creation
Prototype
We have built the first prototype of The Focus Box and tested the esthetics and placements. Our technical demands have been approved, both hardware and software. And it is ready to go into production after the crowdfunding campaign.
Co-Creation
Because The Focus Box is family-focused, we will be reaching out to our followers to gain an even better insight into design, purpose, functionality, and focus. We will be doing surveys, focus groups, and more to end up with an even better product before launching on Kickstarter.
Crowdfunding Launch
Holding our breath and wishing on a star, we launch on Kickstarter.
Before building the final box, the funding from the campaign is essential to create the product we want and love.
We hope people will join the offline era with us.
Technical Development
We have already partnered with potential product developers who believe in the project and want to be a part of the journey. They all agree that it is time for a digital change.
So we are ready if you are.
Just us
We are Sandra and Lars.
We live 30 minutes north of Copenhagen with our three lovely girls Inge, Solvej, and Alice.
We are both born and raised on a small island in the Baltic Sea called Bornholm. We are both digital immigrants and remember our childhood without digital disturbance. And we miss those times. We have started Ertholm because we want to give our childhood experiences back to our children. Family dinners and vacations where everyone was present and aware.
Ertholmene - Even the smallest stone
In the easternmost part of Denmark - a short sailing trip from Bornholm - lies Ertholmene, a small group of rocky islands. Here are high ceilings, fresh air, peace, and quiet. The archipelago has even been named one of Denmark's most beautiful. Here, even the smallest stone is protected - just as leisure time should be, away from the stressful and online everyday life where emails and notifications are continually ticking in.
Ertholm is a haven in everyday life. Here you can choose when you want to be available.
Ertholm is a haven
in everyday life
It is impossible to reach complete silence in modern-day life
with everything happening around us.
At Ertholm we don't try to fight away the digital disturbance but our mission is to create stillness in our minds and when we are around people we love.
Ertholm is a haven in everyday life where we find calm within the storm.
Our mission is to help people who acknowledge the digital storm around us and who want to create a more present life.